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Janice Arouh
SVP Affiliate Marketing
Fox Cable Networks
Honorable Retentions Roe Astuto
VP, Marketing & Advertising
E! Networks
Creative That Works
Alan Babcock
Chief Learning Officer
National Cable Television Institute
The Elements of Digital Technology
Steve Ballmer
Chief Executive Officer
Microsoft Corporation
Keynote Speaker
Matthew Barnhill
Vice-President Creative Services & Corporate Market
Research
BET
African American Segmentation
Char Beales
President and CEO
CTAM
The Straight Story: MSO Programming
Matthew C. Blank
Chairman and Chief Executive Officer
Showtime Networks
Keynote Speaker
Jim Braun
VP, New Product Development
Time Warner Cable
Heads Up: Plug & Play
Ed Burkowski
VP Strategic Sales
NDS Americas
DVRs Shahid
Butt
Principal
Broadband Marketing Group
Targeted Broadband Content Partnerships
Dawn Callahan
Director of Marketing
Time Warner Cable
Honorable Retentions
Mark Cameron
Director Product Management
Cox Communications
Competitive Positioning for Your
Package
Joel Chiodi
Executive Director, Marketing & Promotion
Game Show Network
Honorable Retentions
Jennifer Choate
Principal
C Cubed
DVRs: Under The Microscope
Jenifer Cistola
Vice President, Product Marketing
Scientific-Atlanta
HDTV Lee
Clayton
Senior Vice President of Operations, Midwest Division
Charter Communications
In Sync - Coordinating Corporate and
System Database Marketing Initiatives Lynne
Constantini
Vice President Programming
Time Warner Cable
The Straight Story: MSO Programming
Rich Cronin
President & CEO
Game Show Network
Closing Brunch: The Mad Science of Rebranding
Lee Ann Daly
SVP Marketing
ESPN
General Session
Paige Davis
Host of TLC's Trading Spaces
Fame: Creating and Managing
Starpower
Raoul DeSota
VP Sales & Marketing
International Channel Networks
Asian American Segmentation
Shaun Doyle
SAS
Post-Campaign Analysis
Donald P. Dulchinos
VP Advanced Platforms & Services
CableLabs
Heads Up: Plug & Play
Michele Edelman
VP of Marketing
Warner Home Video, VOD, PPV
Discussion: Michael
George's Presentation
Kimberly Elek
Principal
McReynolds Elek Communications
Cable's Service Leaders - Get the
Inside Story
Leslie Ellis
CTAM Senior Technology Advisor
New Technology - Friends and Rivals
R. Lee Ermey
Mark Awards Reception Host
Patrick Esser
Executive Vice President
Cox Communications, Inc.
The Straight Story: MSO Programming
Brian Fetherstonhaugh
Chairman, Global Brands
Ogilvy & Mather Worldwide
Keynote Speaker
Budd Friedman
Founder
The Improv
Creating & Managing Starpower
Glen L. Friedman
President
IDEAS & SOLUTIONS! Inc
Cable's Service Leaders - Get the
Inside Story
Michael George
Chief Marketing Officer and Vice President
U.S. Consumer Marketing & eBusiness
Dell
Keynote Speaker
Robert Glaser
Chairman & CEO
RealNetworks, Inc.
Keynote Speaker
Stacy Gordon
National Senior Director, Retention Marketing
Comcast Corporation
Honorable Retentions
Ed Graczyk
Director, Marketing
Microsoft Corporation
Discussion: Steve Ballmer's Presentation
Stacie Gray
VP Executive Creative Services
iN DEMAND
Creative That Works
Richard R. Green
President and Chief Executive Officer
CableLabs
Keynote Speaker
Jim Hashman
Senior Director, Point of Sales Management
Starz Encore
Sales Training
Kevin Hill
Director, Marketing Video Services
Cox Communications
Heads Up: Plug & Play
Lee Hunt
President
Lee Hunt, LCC
Reinventing On-Air Promotion: Now and
Next
Dena Kaplan
SVP Marketing
Game Show Network
Reinventing On-Air Promotion: Now and
Next
Kim Kelly
President & Chief Operating Officer
Insight Communications
Impact of Bundling
Eric Kessler
President Sales & Marketing
HBO
Creating & Managing Starpower
Adi Kishore
Analyst
Yankee Group
New Technology - Friends and Rivals
Charles C. Koones
Group Vice President and Publisher
Variety
Fame: Creating and Managing
Starpower
Steve Lance
Chairman
Unconventional Wisdom
Marketers Are from Mars, Creatives Are
from Venus:
How to Solve Your Earthly Problems
Leo Laporte
Co-Host "The Screen Savers"
and Co-Host/Anchot "Tech Live"
TechTV
New Technology - Friends and Rivals
Craig Leddy
ITV Market Analyst
Interactive TV Works
Interactive Gaming
Kevin Leddy
Senior Vice President, Strategy and Development
Time Warner Cable
CTAM Chairman
General Session
Peter Liguori
President & CEO
Fox Networks
Creating & Managing Starpower
Christine Luther
Vice President Customer Operations
Mediacom Communications
Leveraging Call Volume for Sales
Tony Maldonado
VP, Marketing
Cox Communications
In Sync - Coordinating Corporate &
System Database Marketing Initiatives
Patti Marciano
Director Web Marketing & E-Commerce
Cox Communications
Web-Based Customer Service Kenny
Mayne
SportsCenter Anchor
ESPN, Inc.
Fame: Creating and Managing
Starpower Lori
McFarling
SVP, Distribution & Marketing Strategy
Discovery Networks
Impact of Bundling
Maureen A. McGuire
Vice President Worldwide Marketing Management
& Integrated Marketing Communications
IBM Corporation
Keynote Speaker
Jerry McKenna
VP, Strategic Marketing
Cable One
Impact of Bundling Ian
McKerlich
Senior Director
RealNetworks
Discussion: Rob Glaser's Presentation Tom
McNeal
VP Communications & Energy
Claritas Corporation
Customer Modeling
Mike Melton
Exec Director, Marketing Services
Cox Communications
In Sync - Coordinating Corporate &
System Database Marketing Initiatives
Jarl Mohn
President of The Mohn Family Foundation
and The Mohn Family
Trust
Closing Brunch: The Mad Science of
Rebranding
Cindy Morrisroe
VP Marketing & Advertising
Cablevision
Tracking Tactical Marketing Efficiencies
on the Fly
Brian Mossor
Senior Director Performance Improvement
Comcast Corporation
Cable's Service Leaders - Get the
Inside Story
David Naranjo
Product Planning & Marketing
Panasonic AVC Company Network
Heads-Up: Plug and Play
Bob O'Leary
SS+K
DVRs: Under the Microscope Larry
Oliver
Vice President/Group Publisher
Reed Business Information Television Group
Honorable Retentions
Arthur Orduna
VP Strategic Initiatives
Advance/Newhouse Communications
New Technology - Friends and Rivals
Karl Ossentjuk
VP - HSD Product Management
Adelphia Cable Communications
Home Networking/Media Centers
Michaela Pereira
Anchor
“Tech Live”
TechTV
General Session
Robert Peznola
Corporate Director of Sales
Mediacom Communications
Managing Non-Pays
Lynette Pinto
Vice President Marketing
NBC Cable Networks
Matching Targeted Products to
Targeted Segments:
Hispanic Case Studies
David Pugliese
VP Product Marketing & Management
Cox Communiations
Impact of Bundling
Steve Red
Principal & Chief Creative Officer
Red Tettemer
New Sensation:
Marketing On-Demand
Services
Virgil Reed
Division President
Time Warner Cable
Cable's Service Leaders - Get the
Inside Story
Lisa Richardson
Vice President, Partnership Marketing
Turner Network Sales
Leveraging Basic Programmer Partnerships
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Research & Cross-Channel
Steve Rizley
Vice President & GM
Cox Communications
CTAM U. 2002
Southwest Airlines - Service
Lessons You Can Steal Stuart
Rohrer
Vice President, New Media and Interactive Television
Mag Rack
New Technology - Friends & Rivals
Joe Rooney
SVP Marketing
Cox Communications
General Session
Earl Sasser
UPS Foundation Professor of Service Management
Harvard Business School
Southwest Airlines-Service
Lessons You Can Steal
Joseph Schramm
President
Schramm Sports & Entertainment
Hispanic Marketing in Cable: Principles & Practice
Carla Simonet
Senior Director, National Marketing Sciences
Comcast
In
Sync - Coordinating Corporate &
System Database Marketing Initiatives
Coleman Sisson
President
Avatar Business Solutions
Engineering Your DBS Defense - The Consumer Perspective
Bryan Smith
VP Marketing Strategy & Analysis
Insight Communications
WiFi
Lenny Stern
Partner
SS+K
Closing Brunch: The Mad Science of
Rebranding
Christina Tancredi
Senior Vice President of Marketing, Advertising and Sponsorship Sales
Music Choice
Creative That Works
Scott Tenney
Comcast Cable Communications
Matching Targeted Products to
Targeted Segments:
Hispanic Case Studies Michelle
Thompson
Manager Database Marketing, Mountain Division
Comcast Cable Communications, Inc.
In
Sync - Coordinating Corporate &
System Database Marketing Initiatives
Mark Tomizawa
President
SMASH Advertising
Creative That Works
Andrew Tow
Chief Executive Officer
Atom Television Corp.
Creative That Works
Herve Utheza
Vice President Corporate Development
Liberate
Engineering Your DBS Defense - The Consumer Perspective
Peter R.
Villegas
First Vice President and National Manager of Emerging Markets,
Community & External Affairs Division
Washington Mutual
Keynote Speaker John
Vonk
VP Sales & Marketing, Western Division
Comcast
Matching Targeted Products to
Targeted Segments:
Hispanic Case Studies Jillaina
Wachendorf
EVP Affiliate Sales/Marketing
Starz Encore Group
General Session
Lara Warner
Analyst
Credit Suisse First Boston Corp.
Impact of Bundling
David N. Watson
Executive Vice President
Sales Marketing & Customer Service
Comcast Cable Communications
Closing Brunch: The Mad Science of
Rebranding
Rob Wharton
Senior Partner
Sand Cherry Associates
Heads-Up: Plug and Play
Michael S. Willner
Vice Chairman and Chief Executive Officer
Insight Communications Company
The Straight Story: MSO Programming
Jeff Woll
President
Unconventional Wisdom
Marketers Are from Mars, Creatives Are
from Venus:
How to Solve Your Earthly Problems
Richard Yelen
VP Marketing
Charter Communications
Matching Targeted Products to
Targeted Segments:
Hispanic Case Studies
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