BEGIN:VCALENDAR
PRODID:-//Microsoft Corporation//Outlook 11.0 MIMEDIR//EN
VERSION:1.0
BEGIN:VEVENT
DTSTART:20060717T183000Z
DTEND:20060717T194500Z
LOCATION;ENCODING=QUOTED-PRINTABLE:Room 311
TRANSP:1
UID:040000008200E00074C5B7101A82E0080000000070D90EC7CBA1C6010000000000000000100
 000004094A0F5A23A1E4F8514E9CE2779F085
DESCRIPTION;ENCODING=QUOTED-PRINTABLE:Discover the insider=92s view. Find o=
ut how to develop and maintain effective working relationships with the key=
 customers, the MSO community. Explore ways that MSOs and programmers can w=
ork together in developing new media and new product approaches. How can pr=
ogrammers help drive new RGUs for cable companies, while at the same time g=
rowing their own business? The session also prepares programmers for develo=
ping 2007 marketing plans and budgets.=0D=0ASpeakers:=0D=0ANancy Heffernan=
=0D=0ADirector of Video Marketing Management=0D=0ACox Communications=0D=0AV=
icki Lins=0D=0AVice President, Marketing and Communications=0D=0AComcast Sp=
otlight=0D=0AJerry McKenna=0D=0AVP, Strategic Marketing=0D=0ACableONE, Inc.=
=0D=0AModerator:=0D=0ABob Rose=0D=0AEVP Affiliate Relations=0D=0ACourt TV=
=0D=0A=0D=0A=0D=0A
SUMMARY;ENCODING=QUOTED-PRINTABLE:Managing the MSO Marketing Relationship: =
Secrets Revealed
PRIORITY:3
END:VEVENT
END:VCALENDAR