Kathy Alexander
VP Research
C&R Research Services, Inc.
Understanding the Multi-Platform, Multi-Tasking Consumer
Jeremy Allaire
Chairman and CEO
Brightcove
Mission Possible - How to Succeed with Broadband Video
Jennifer Ball
Vice President, Affiliate Marketing
A&E Television Networks
Collaborative Marketing – Next
Phase
John Barker
President
DZP Marketing Communications
Marketing on the Web
Gregg Baron
President
Success-Sciences
Change Happens:
Own It... Or Else
Jason Bazinet
Director, Cable & Satellite Equity Research
Citigroup Investment Research
Offense as Defense: Growing
Cable Phone to Defend the Video Business
Pedro Blanco
President & Chief Creative Officer
Blanco-Lorenz Entertainment Branding
Profiting from a
Multicultural Strategy
June Blocklin
Vice Chairman
Young & Rubicam Brands
General Session
Steve Brister
RVP Marketing, LA
Time Warner Cable
Competitive Segmentation*
Rachel Brook
Engagement Director
Insight Partners (a MediaCom division)
New Approaches to Measuring Marketing ROI Across
Disciplines
Albert Cheng
EVP, Digital Media
Disney ABC Television Group
Show Me the Money: Monetizing Portable
Media
Lela Cocoros
Co-Founder and Partner
October Strategies, Inc.
Get the Most Out of Your PR
Agency - Internal & External
Charlie Collier
EVP, General Manager, Ad Sales
Court TV
New Approaches to Measuring Marketing ROI Across
Disciplines
Rich Cronin
President and CEO
GSN – The
Network for Games
General Session
Jen Dangar
Vice President, New Media Distribution Affiliate Sales &
Marketing
Discovery Networks
Enabling Convergence
Michael Davies
Producer
Who Wants to be a Millionaire and Wife
Swap
General Session
Marvin Davis
Senior Vice President, Marketing
Comcast
Understanding the Multi-Platform, Multi-Tasking Consumer
Channing Dawson
SVP Emerging Media
Scripps Networks
Mission Possible - How to Succeed with Broadband Video
John deGarmo
SVP Affiliate Relations
ReelzChannel
Localism as a Competitive
Advantage
Patti Devine
Managing Director
Devine & Company
Salient Messaging for
Marketing The Bundle*
Ken Dice
EVP, Marketing - U.S. Networks
Discovery Communications, Inc.
Marketing
in a World of Too Many Choices
Cammie Dunaway
Chief Marketing Officer
Yahoo!
General Session
Leslie Ellis
Senior Technology Advisor
CTAM
Anatomy of
an OCAP Application
Stephen Fletcher
Sr. Manager Consumer Marketing
Sprint
How Do You Bug a Two-Inch
Screen? Network Marketing in a Multi-Platform World
John Ford
EVP Programming
National Geographic Channel
Understanding the Multi-Platform, Multi-Tasking Consumer
Renata Franco
Manager, Multicultural Marketing
Cox Communications
Multicultural Marketing
Hope Fulgham
CEO
Piazza Advertising
On-Screen Promotion/New Menu
Concepts
Lisa Gersh
COO
Oxygen
Change Happens:
Own It... Or Else
Stephanie Gibbons
EVP, Marketing & Promotions
FX Networks
How Do You Bug a Two-Inch
Screen? Network Marketing in a Multi-Platform World
Shawn
Gold
CMO & Head of Marketing and Content
MySpace.com
General Session
Jon Hargis
Cablevision
Salient Messaging for
Marketing The Bundle*
Barb Hedges
SVP Acquisition and Retention Marketing
Charter Communications
New Thinking on Customer
Centricity - an HBS Case Study
Nancy Heffernan
Director of Video Marketing Management
Cox Communications
Managing the MSO Marketing
Relationship: Secrets Revealed
Jeff Henry
Regional VP, Marketing, Texas region
Time Warner Cable
Offense as Defense: Growing
Cable Phone to Defend the Video Business
Eleo Hensleigh
CMO & EVP, Marketing & Brand Strategies
Disney ABC Television Group
How Do You Bug a Two-Inch
Screen? Network Marketing in a Multi-Platform World
Mark Hess
SVP Business and Product Development, Digital TV
Comcast
Anatomy of
an OCAP Application
Beth Higbee
SVP, Interactive
Scripps Networks
How Do You Bug a Two-Inch
Screen? Network Marketing in a Multi-Platform World
John Higgins
Deputy Editor
Broadcasting & Cable
Show Me the Money: Monetizing Portable
Media
Sam
Howe
Executive Vice President & Chief Marketing Officer
Time Warner Cable
General Session
Lee Hunt
President
Lee Hunt LLC
How Do You Bug a Two-Inch
Screen? Network Marketing in a Multi-Platform World
John Keib
Regional VP, Marketing & Sales
Time Warner Cable
Understanding the Multi-Platform, Multi-Tasking Consumer
Sergei Kuharsky
EVP, Sales & Marketing
iNDEMAND Networks
Creating Consumer Demand for
On Demand: Case Study Winners
Rajiv Lal
Stanley Roth, Sr. Professor of Retailing
Harvard Business School
New Thinking on Customer
Centricity - an HBS Case Study
Leo LaPorte
Creator of the TWiT.tv
Podcast Network
TechTV Canada
Mobile Devices - Show & Tell
Steven Levitt
co-author
Freakonomics: A Rogue Economist Explores the Hidden Side of
Everything
General Session
Vicki Lins
Vice President, Marketing and Communications
Comcast Spotlight
Managing the MSO Marketing
Relationship: Secrets Revealed
Mike Losier
Director, SVP Marketing Division
Jupiter Telecommunications Co., Ltd.
Applying Freakonomics to
the Cable Industry
Donald MacDonald
Vice President and General Manager, Digital Home Group
Intel Corporation
General Session
Tony Maldonado
VP, Acquisition & Marketing Sciences
Cox Communications, Inc.
New Approaches to Measuring Marketing ROI Across
Disciplines
Jamie Mallinger
SVP
Digitas Inc.
Competitive Segmentation*
Patty McCaskill
Senior Vice President Programming
Suddenlink Communications
Mobile Devices - Show & Tell
Dermot McCormack
SVP of Interactive Advertising and Development
Cablevision
Mission Possible - How to Succeed with Broadband Video
Judy McGrath
Chairman and CEO
MTV Networks
General Session
Jerry McKenna
VP, Strategic Marketing
CableONE, Inc.
Managing the MSO Marketing
Relationship: Secrets Revealed
Phil McRae
SVP, Sales Operations & Business Services
Comcast
Change Happens:
Own It... Or Else
Tricia Melton
SVP, Entertainment Marketing
Turner Broadcasting System
New Approaches to Measuring Marketing ROI Across
Disciplines
Al
Mikolajczyk
Director, Broadband Marketing
Cox, San Diego
Offense as Defense: Growing
Cable Phone to Defend the Video Business
Eric Miller
Chief Technology Officer
Vidiom Systems, Inc.
Anatomy of
an OCAP Application
Jim Morgan
SVP of Human Resources
Insight
Change Happens:
Own It... Or Else
E.B. Moss
Principal
Moss Appeal
Exploiting Local Assets for
Successful Sales and Marketing Collaboration
Pam Murrin
Vice President Research and Database Marketing
Time Warner Cable
The Ultimate Question - Driving
Good Profits and True Growth
George Neill
Corporate Vice President, Global Marketing
Motorola, Inc.
General Session
Paul Nikolich
Chief Strategy Officer
YAS Broadband Ventures LLC
Opportunities in
Municipal Wireless Partnerships
Kirk Olson
VP Consumer Strategist, Media & Entertainment
Iconoculture
Understanding the Multi-Platform, Multi-Tasking Consumer
Arthur Orduna
SVP Policy and Product
Advance/Newhouse Communications
Show Me the Money: Monetizing Portable
Media
William Ortiz
President
GlobalWorks
Multicultural Division
Profiting from a
Multicultural Strategy
David Patchen
SVP
MainStreet Group
Market Segmentation – Who is
the Next Generation?
Lori Pate
Executive Marketing Producer
Lee Hunt/PMCD Design
Maximizing Programmer’s
Campaigns
JB Perrette
SVP New Media & CFO
NBC Universal
Mission Possible - How to Succeed with Broadband Video
Boyd Peterson
SVP, Media Research
Yankee Group
Offense as Defense: Growing
Cable Phone to Defend the Video Business
Lynette Pinto
Vice President Marketing
NBC Universal
Profiting from a
Multicultural Strategy
Ben Pyne
President, Disney and ESPN Networks Affiliate Sales
Disney and ESPN Media Networks
New Thinking on Customer
Centricity - an HBS Case Study
Fred Reichheld
author
The Ultimate Question: Driving Good Profits and True Growth
The Ultimate Question - Driving
Good Profits and True Growth
Will Richmond
President and Founder
Broadband Directions LLC
Mission Possible - How to Succeed with Broadband Video
Bob Rose
EVP Affiliate Relations
Court TV
Managing the MSO Marketing
Relationship: Secrets Revealed
Chuck Ross
Publisher & Editorial Director
TV Week
Creating Consumer Demand for
On Demand: Case Study Winners
Steve Safran
President, Safran Media Group, Digital Media Advisor, NECN,
Managing Editor, LostRemote.com
Show Me the Money: Monetizing Portable
Media
Frank Sandoval
Director, OCAP Specifications
CableLabs
Implementing OCAP/eTV
Steven J. Schiffman
EVP, Marketing & New Media
National Geographic Channel
New Approaches to Measuring Marketing ROI Across
Disciplines
Ted Schremp
SVP & GM,
Charter Telephone
Charter
Communications
Offense as Defense: Growing
Cable Phone to Defend the Video Business
Barry Schwartz
Author
The Paradox of Choice
Marketing
in a World of Too Many Choices
Jim Sharkey
Director of Business Development
Eagle: XM
Improving New Customer
Retention
Andy Sippel
Senior Vice President, Sports and Product Management
ESPN ABC Sports Customer Marketing and Sales
Non-Linear Advertising – Ad
Models
Jonathan Steuer
VP Consumer Strategist, Technology/Consumer Electronics/Media
Iconoculture
Understanding the Multi-Platform, Multi-Tasking Consumer
Matt Stump
Senior
Editor & Analyst
One Touch Intelligence
Show Me the Money: Monetizing Portable
Media
Page Thompson
Senior Vice President & General Manager of Video Services
Comcast
Marketing in a World of Too
Many Choices
John Ticer
VP Product Marketing
NeuStar, Inc.
Enabling Convergence
Scott Westerman
Regional Vice President, East Iowa/North Illinois
Mediacom Communications
The Ultimate Question - Driving
Good Profits and True Growth
Anthony White
VP Marketing
Hallmark Channel
Marketing
in a World of Too Many Choices
Gerry White
Chief Technical Officer
YAS Broadband Ventures LLC
Opportunities in
Municipal Wireless Partnerships
Dianne Wilkins
CEO
Critical Mass
General Session
Philip Wilson
Director of Media & Entertainment Practice
Deloitte Consulting LLP.
Best Practices for Cable Phone Marketers
Molly Wood
Executive Editor, CNET.com
CNET Networks Inc.
Mobile Devices - Show & Tell
Jan Woodcock
Principal of Media & Entertainment Practice
Deloitte Consulting LLP.
Best Practices for Cable Phone Marketers
Kaan Yigit
President, Solutions Research Group (SRG)
Solutions Research Group Consultants Inc.
Mobile Devices - Show & Tell
Dave Zoerb
SVP Marketing
Frank Mayer & Associates, Inc.
Rewards & Retention - The
Untapped Resource for Building Customer Loyalty
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