Coming up next
A Conversation with Jeff Hirsch, EVP & Chief Marketing Officer, TWC
May 30, 2013: 8:00am – 9:30am (breakfast included)
20th Century Fox Studios
10201 West Pico Blvd.
Los Angeles, CA 90064
More about Jeff HirschTopics will include:
- New marketing strategies to strengthen profitability
- Pivoting from the historical triple play bundle
- “Get, Grow, Keep” organizational scheme and how it impacts decision-making
- Extending TWC’s customer benefits via cross-platform
- Development of TWC’s recommendation engine and enhanced guide/remote replacements to heighten the viewership experience
Online pre-registration for this event is now closed. Please register onsite.
Coming later in 2013
CTAM Unplugged
November 2013
Location TBD
CTAM Unplugged
December 2013
Location TBD
Details coming soon.
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Thank you to these CTAM Corporate Members who make CTAM Unplugged possible.