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 CTAM Unplugged

CTAM Unplugged is a series of 90 minute learning and networking regional events. featuring C-suite playmakers and luminaries from outside the industry.

Our most recent event

A Conversation with Herb Scannell


Herb Scannell

BBC Worldwide North America


CTAM members can watch the full video here

As founding CEO of Next New Networks, which is now YouTube Next Lab, Scannell shares insights on::

  • Direct to consumer distribution
  • A la carte – by program and by channel

As President of BBC Worldwide North America, Scannell discusses:

  • Ratings and supplemental metrics (social, online, VOD)
  • Consumer trends impacting content decisions
  • Digital experimentation – to unearth new viewers and build a loyal fan base
  • "TV Everywhere"
  • What motivates viewing among a millennial audience

Hosted by:
John F. Lansing
President and CEO


Details coming soon.

Event Sponsor  ​Media Partner