Silver Winners

OPERATORS, DISTRIBUTORS AND THEIR AGENCIES

Image Awareness - TV Commercials

The Dan Campaign - Future Products
Charter Communications

Comcast "Moment of Connection" Positioning TV
Comcast Cable Communications

DIRECTV Interactive
DIRECTV, Inc.

"Local Matters" Image Campaign
Rogers Cable, Inc.

Non-Subscriber Acquisition - Campaign

Comcast High Speed Internet 4th Quarter Acquisition Campaign
Comcast Cable Communications

AT&T Broadband Summer Frenzy Campaign
Husk Jennings

Non-Subscriber Acquisition - TV Commercials

The Talk
D4 Creative Group

"Connect" 30 Second TV
Knology

Non-Subscriber Acquisition - All Other Media

AT&T Broadband Internet Holiday DM
Husk Jennings

Subscriber Upgrade - Campaign

Adelphia "Wait" Power Link Campaign
Adelphia

100 Day Campaign
AT&T Broadband, Northeast Region

New Year's Resolutions Upgrade Campaign
Cox Communications, San Diego

Retention - All Other Media

Flying Dish
CableSpots, Inc.

Comparative Anti-DBS Spot
Comcast Cable Communications

"Local Proprietary" TV
Comcast Cable Communications

Internal Marketing Communications - All Other Media

The Home Page
Cablevision Systems Corporation

Crisis Response Marketing Award - Any Medium

Self-Reliance - Cox High Speed Internet Conversion
Cox Communications

PROGRAMMING NETWORKS, SUPPLIERS AND THEIR AGENCIES

Image Awareness - TV Commercials

Humanity Televised
The History Channel (AETN-I)

HGTV 2001 Image Spots
Home & Garden Television

Continuing Story of Life on Earth 
National Geographic Channel

Adam West for TV Satisfaction: "Doctor," "Deli" and "Father & Son"
TV Land

Image Awareness - Interstitial, On-Air Promotion & Trailers

Research 101
Cartoon Network

Explorer-in-Residence Vignettes
National Geographic Channel

Noggin Celebrates Black History:
If I Were There
Noggin

Noggin Celebrates Mexican-American History: If I Were There
Noggin

Image Awareness - All Other Media

Six Feet Under
HBO

TNT Brand Campaign
Turner Network Television

Subscriber Upgrade - Campaign

Road Runner High Speed Online Upgrade Campaign
Road Runner

Program Promotion, Tune-In - Campaign

Stanley Launch Campaign
ABC Cable Networks Group

2001 MTV Movie Awards
MTV

Queer As Folk 2nd Season Campaign
Showtime Networks, Inc.

31 Days of Oscar
Turner Classic Movies

Program Promotion, Tune-In - TV Commercials - Single Event, Episode or Movie

Forensics Week "Pie" Promo
Court TV

Land of the Mammoth
Discovery Communications, Inc.

Neanderthal
Discovery Communications, Inc.

I Love Lucy 50th Anniversary: "To The Minute," "Lucy Expert" & "Candystuffing"
TV Land

Program Promotion, Tune-In - TV Commercials - Continuing Series

Greed: "The Accountant"
Game Show Network

Bugs: The Secret World of Gardens
Home & Garden Television

Going to California :30 TV Commercial
Showtime Networks, Inc.

Program Promotion, Tune-In - Print

Bojangles
Showtime Networks, Inc.

Program Promotion, Tune-In - All Other Media

When Dinosaurs Roamed America - Outdoor
Discovery Communications, Inc.

Inside TV Land: "Mary Tyler Moore" and "The Pitch"
TV Land

Multicultural Marketing - Campaign

The Black Experience on 
Showtime 2002
Showtime Networks, Inc.

Web Site Promotion - All Other Media

MTV.com
MTV

Queer as Folk Web Site Spot
Showtime Networks, Inc.

Soul Food Web Site
Showtime Networks, Inc.

Online Cross Promotion - Web Site

Win Ben Stein's Money Interactive TV Game
Comedy Central

Into the Forbidden Zone
National Geographic Channel

Queer As Folk "Queer Countdown"
Showtime Networks, Inc.

TV Land Online
TV Land

New Product Launch - Campaign

Charter, FCN, NGC Launch Campaign
Fox Cable Networks

"NGC Presents SuperCroc" Local Market Tour
National Geographic Channel

Showtime Family Zone
Showtime Networks, Inc.

Showtime Women
Showtime Networks, Inc.

Consumer Contests/Sweepstakes - All Other Media

IFC IndieRocks
Bravo Networks Digital Media

SportsCenter/Beck's Elf
ESPN

Consumer Contests/Sweepstakes - Campaign

25 Days of Christmas Promotion
ABC Family Channel

Comedy Central's Laugh Fest Down Under Sweepstakes
Comedy Central

ESPN's Tailgate with the Truck Sweepstakes
ESPN

HGTV's Great Fall Fix-Up
Home & Garden Television

Public, Community Relations & Event Marketing - Campaign

A&E The Impressionists 'Make An Impression' Student Contest
A&E Network

BET RAP-IT-UP Consumer Campaign
BET

Choose to Lead
Oxygen Media

West Side Story
Turner Classic Movies

Local Ad Sales - All Other Media

"This Court TV Viewer" Ad
Court TV

MTV2 Viewers: Lock Them in Now
MTV Networks

CNN Headline News Local 
Ad Sales Kit
Turner Network Sales

Program Network Affiliate Communications - Collateral, Premiums & Others

Speed Channel Launch Kit
Fox Cable Networks

Game Show Network's Magnetic Personalities
Game Show Network

Let's Make a Deal Launch Kit
Game Show Network

Showtime "Turn to Great Entertainment" Standee
Showtime Networks, Inc.

Program Network Affiliate Communications - Print

Style Guide
Fox Cable Networks

HGTV "70 Million Subscribers" 
Scripps Networks

RedZone Magazine
Showtime Networks, Inc.

Accept No Substitutes
Turner Classic Movies

Program Network Affiliate Communications - Direct Mail

DIY Spring Prospect Mailer
DIY - Do It Yourself Network

Fully Stuffed Thanksgiving Forks
Game Show Network

Food Network Mini Fridge 60 Million Subscribers
Scripps Networks, Food Network

CNN Headline News VIP
Turner Network Sales

Program Network Affiliate Communications - Sales Tapes

Elevation Sales Tape
Showtime Networks, Inc.

Mag Rack Sales Tape
Sterling Digital/Rainbow Media

Program Network Affiliate Communications - Affiliate Web Sites

AMC Networks Affiliate Website
AMC Networks

Showtime Customer Contact Personnel Intranet Site
Showtime Networks, Inc.

The TV Guide Portfolio Website
TV Guide

Wild Card - Any Medium

ESPN the Magazine/Jeff Kent
ESPN

ESPN The Truck "Marketing Kit"
ESPN

Quote Quilt
Oxygen Media

Installer Sales and Incentive Card
Showtime Networks, Inc.