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TAXI “Driver” Lavoie Headed to The CTAM
Summit
One of the Industry’s
Most Influential Creative Minds to Speak in Denver
(Alexandria, VA – August 03,
2009) The Cable & Telecommunications Association for
Marketing (CTAM) announces Paul Lavoie, chairman
and co-founder of Canadian based international advertising
and design network TAXI, will speak at The CTAM
Summit being held in Denver, October 25 – 27.
The New York office of TAXI,
has been honored with the 4A’s Creative Excellence Award for
the last two years. The Canadian office has been awarded
Agency of the year status, seven of the last eight years.
With seven offices in North America and Europe, TAXI is
responsible for creating powerful brands for companies
including BMW/MINI, Viagra, Blue Shield of
California and Heineken.
In 2006, Lavoie was listed by
Creativity magazine as one the 50 most influential
creative minds of the last 20 years. He has been named one
of the ten most influential pioneers in Canadian marketing
over the past century by Marketing Magazine, and is
the youngest inductee of the Canadian Marketing Hall of
Legends.
“Lavoie brings an insightful
mix of skills and creativity to Summit. His company’s focus
on integrating diverse creative disciplines, successful
track record creating strong brands, and unconventional
marketing approach, is sure to challenge attendees to think
outside the box,” said Steve Schiffman, general
manager and executive vice president, National Geographic
Channel, and Summit co-chair.
TAXI’s mantra of “Doubt the
Conventional. Create the Exceptional” will be evident as
Lavoie challenges Summit attendees to think differently to
survive and win in the evolving media landscape. For more
information on the 2009 Summit, go to
www.ctamsummit.com.
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CTAM, the Cable &
Telecommunications Association for Marketing, is dedicated
to helping the cable business grow. As a non-profit
professional association, CTAM provides consumer research,
case studies, topical publications, conferences and the CTAM SmartBrief to more than 4,500 individual members. On behalf
of its 90 corporate members, the organization leads the
Advanced Cable Solutions Consortium and facilitates national
cooperative marketing efforts, including the Cable Mover
Hotline™ and the Cable Means Business initiative. For more
information, go to www.ctam.com. CTAM is also on Facebook,
LinkedIn and Twitter.
Contacts: Diana Cronan, CTAM, Director, Communications
and Media Relations, 703.837.6575,
diana@ctam.com
Melissa Lee, CTAM, Communications Specialist, 703.837.6577,
melissa@ctam.com |