| Type |
Resource |
Topic |
Document

(read) |
Report: Online Sales Tools for the Small Business
Environment
The economic downturn, changing customer purchase
patterns and increased use of social media all drive the growth
of online sales tools for small businesses. |
Sales |
Document

(read) |
Comparison Report: A Sampling of Online Sales Solutions
Designed for the Small Business Community
Information to help small businesses, evaluate, acquire
and implement efficient and cost-effective online-based sales
management tools. |
Sales |
Document

(read) |
Report: Social Media Marketing for the Small Business
Environment
Succeeding in social media marketing depends on the right
investment, analytical tools, integration with traditional
marketing and executive support. |
Marketing |
Document

(read) |
Comparison Report: A Sampling of Social Media Marketing
Solutions Designed for the Small Business Community
Information to help small businesses, evaluate, acquire and
implement efficient and cost-effective online-based social media
management tools. |
Marketing |
Podcast

(listen) |
Protecting Customer Data and PCI Compliance
Featuring Steve Elefant, CIO, Heartland Payment Systems,
hosted by Eric Green
Steve stresses the crucial importance of small businesses
staying PCI compliant in order to protect their customer's data,
primarily by using a reliable firewall and encrypted data. |
Security |
Podcast

(listen) |
Regulatory Importance of Online Back-up
Featuring Esteben Endere (bio), Partner, ACP Securities, hosted by
Eric Green
Esteben discusses the legal obligations of small business owners
to maintain secure and readily accessible back-up of online
data. |
Data
Storage |
Podcast

(listen)
|
Best Practices for Cyber Security
Featuring Bryce White (bio), Director of IT, Strategic Hotels and
Resorts, hosted by Eric Green
Bryce discusses the importance of getting CEO buy-in for an
effective small business cyber security policy, as well as
scanning for viruses regularly, using up-to-date virus software. |
Security |
Podcast

(listen) |
Going from Paper to Online Back-up
Featuring Nicholas DeToro Forlenza (bio), Owner, Love Life
Massage, hosted by Eric Green
Nicholas talks about the necessity for small businesses to make
online back-up files of paper records, and offers tips on how to
choose a vendor to provide the service, with a limited budget. |
Data
Storage |
Document

(read) |
Comparison Report: A Sampling of Online Storage
Solutions Designed for the Small Business Community
Information to help small businesses, evaluate, acquire and
implement online data storage options. |
Data
Storage |
Document

(read) |
Report: Online Storage Strategies for the Small Business
Market
Security, availability and costs, and other factors to consider
in formulating a data storage strategy. |
Data
Storage |
Document

(read) |
Technology Partner Profile: Outsourcing Non-Core
Functions: ADP® Helps Small Business Hand Off Payroll and
Compliance Headaches
ADP®, in partnership with Cablevision, allows small businesses
to focus on their core strengths rather than critical, but
ancillary administrative processes. |
Outsourcing |
Document

(read) |
Comparison Report: A Sampling of Online Collaboration
Solutions Designed for the Small Business Community
Information to help small businesses, evaluate, acquire and
implement efficient and cost-effective online-based
communications and data-sharing among employees and customers. |
Collaboration |
Document

(read) |
Report: Online Collaboration Strategies in the Small
Business Market
Online-based methods that allow efficient communications and
data-sharing among employees and customers. |
Collaboration |
Podcast
 (listen) |
The State of Online Business Continuity in the Small
Business Community
Featuring Dave Robinson (bio), Mozy, hosted by Eric Green
Dave addresses the need for off-site data back-up for
online-based company data, and offers simple, inexpensive ways
that small businesses can protect themselves from data loss. |
Continuity |
Podcast
 (listen) |
Cybersecurity Threats and Strategies
Featuring Blake McConnell (bio), Senior Director, SMB Solutions,
Symantec, hosted by Eric Green and Lane Cooper
Blake discusses the myriad types of malware and security
breaches that are increasing exponentially in the online
marketplace, and what small businesses need to do to protect
themselves and their customers. |
Security |
Podcast
 (listen) |
Business Continuity and Disaster Recovery Strategies for
Small Businesses
Featuring Joshua Geist (bio), hosted by Eric Green
Joshua stresses the importance of IT-focused business continuity
and disaster recovery strategies for small businesses, which are
crucial for business survival |
Continuity |
Document

(read) |
Report: Business Continuity Strategies for the Small
Business Market
Modern business continuity/disaster recovery strategies offer
small businesses a practical way to understand, manage and
mitigate risk at low cost. |
Continuity |
Document

(read) |
Comparison Report: A Sampling of Online Business
Continuity, Disaster Recovery and Backup Solutions
Information to help small businesses evaluate, acquire and
implement an effective online-based business continuity
strategy. |
Continuity |
Document

(read)
|
Case Study: Comcast Business Class Delivers Cloud-based
Technology that Helps Promotional Outfitters Compete with Much
Larger Firms
Comcast’s high-speed internet, phone and managed web-based
services allow a small marketing promotions business to thrive. |
Productivity |
Document
 (read)
|
Technology Partner Profile: Cutting through Card
Complexity: CardWorks Helps Businesses Save Big on Processing
Costs
Cardworks, in partnership with Cablevision, helps small
businesses master the complexities of customer transaction card
processing. |
Cash
Flow |
Webcast
 (watch)
|
Boost Productivity with Powerful
Web-based Tools
Featuring
Jim Blasingame
(bio)
and Steve Hilton
(bio)
Jim and Steve discuss what types of Web tools are
available and how small business owners are using them
successfully. |
Productivity |
Podcast
 (listen)
|
Boost Productivity with Powerful
Web-based Tools
Featuring Jim Blasingame
(bio)
and Steve Hilton
(bio), hosted by Eric Green
Jim and Steve explain how high-speed broadband
connectivity facilitates a wealth of solutions for serving small
business productivity needs. |
Productivity |
Document
 (read)
|
Report: Cash Flow
Management Solutions for Small Business
Ways to
optimize cash flow in managing
day-to-day operations. |
Cash Flow |
Document
 (read)
|
Report: Web-Based
Productivity Tools for Small
Business
The impact of “crowdsourcing,”
and Software-as-a-Service (SaaS)
on how small businesses compete
and serve their customers. |
Productivity |
Webcast
 (watch)
|
Implementing Big Marketing Ideas
on a Small Business Budget
Featuring
Jane Applegate
(bio)
Jane addresses the best ways to
maximize your company’s
marketing dollars. |
Marketing |
Document
 (read)
|
Report: In a Tough Economy,
Small Businesses Tap Technology
to
Optimize Marketing Initiatives
Small businesses are going
global, digital and viral in
efforts to acquire
and retain customers. |
Marketing |
Webcast
 (watch) |
Accessing Capital in a
Cash-Constrained Environment
Featuring
Professor William Dunkelberg
(bio)
Bill discusses ways to to
finance your business when banks
are hesitant to lend. |
Capital |
Podcast
 (listen) |
Using Social Media to Market Your Business
Featuring Jane Applegate
(bio)
Jane examines the pros and cons of using social media to expand
your customer base. |
Marketing |
Document
 (read)
|
Report: Small Businesses Assess
Their Options for Raising
Capital to Fund Growth
Creative options for tapping
into various financing methods. |
Capital |