Webcast: The AVOD + FAST Momentum
June 2 | 3:00 – 3:30 p.m. ET
From SVOD to AVOD and FAST, discover how consumers are sampling across streaming tiers and what their trade-offs are to accumulate the right mix of streaming services to fit their needs.
*Included in CTAM membership
Through a compilation of the latest industry trends and newest media initiatives, this resource provides members with timely knowledge and future-forward thinking to consider new business opportunities, influence strategy and positively impact the consumers they serve.
The Metaverse
Gain an overview of the metaverse, future applications and what it means for the media industry.
Video Streaming & Consumer Trends
Discover current video streaming trends, consumer behaviors, and competition amongst OTT, SVOD and other DTC services to uncover what might come next in the steaming “wars.”
The State of Gen Z
Get a holistic pulse on Gen Z regarding their current and future outlook regarding media, entertainment, social issues, mental health, finance, the environment, politics, aspirations and more.
Curated News Informs Content Globalization Strategy
Understanding international cultural trends and narratives is critical to the media and entertainment industry’s ability to adapt, evolve and innovate.
In order to succeed in the global streaming wars, companies need to pay attention to the cultural mores in the countries in which they are distributing in order to avoid missteps in TV and film content that can lead to censure, offense and loss of revenue. View worldwide aggregated news filtered through a cultural, social and religious lens around TV and film content from Spherex’s World M+E News.
Animation Hooks Viewers
The animation genre performed well in the Covid-19 production environment, fostering a boon in animated content and creating an opportunity for companies that don’t have a history of animation to explore it.
The Expansion of Gaming and Its Cross-Media Potential
Discover how gaming’s expansion of markets can lead to new media opportunities as the intersection of gaming and game technology increases with broadband, pop culture, TV and film.
Sports Betting in Media
Discover how companies are positioning sports betting to be the next growth opportunity for the media industry and integrating it into their business strategies, as well as consumer interest in betting directly through the TV.
Piracy & Consumer Videos
See how these industry initiatives are reducing the financial impact of piracy and how by identifying consumer behavioral drivers and executing a hyper-targeted communications plan, unwitting consumers can get informed and educated on the risks of accessing pirated content.
Cultural Brand Relevance
Tap into cultural diversity and inclusion to lead positive change for your staff and the customers they serve in order to better fuel innovation and growth, as well as to create relevant brand messaging for your target audiences.