Driving Collective Impact

  • Piracy and Password Sharing– Working together to address a +$50B industry challenge to protect programming content and consumers’ security risk
  • Industry Positioning– Mitigating pay TV cord-cutting and amplifying Gigabit Internet benefits with consumer-facing digital influencer content
  • Content Discovery– Strengthening brand exposure through earned media, paid media and enriched metadata practices
  • Residential and Commercial Acquisition and Retention– Enabling customer growth through digital scale and lead generation performance

Showcase Opportunities

Digital Information Guide

Digital Supplier Information Guide
Broaden your exposure among CTAM member executives by including your industry services and solutions in this digital information guide.

Innovation Showcases
Connect with members through a table top display and a brief four-minute presentation of a breakthrough solution from your company at 2019 CTAM Think meetings.

March 14 (Philadelphia)   |   November 6 (NYC)

Presentation Opportunities

Presentation Opportunities
Submit and present groundbreaking solutions from your company that directly benefit the industry through in-person presentations and online webcasts.

Meeting Rooms

1:1 Meeting Rooms
Gain access to private meeting rooms for 1:1 meetings with CTAM members at select CTAM meetings and events.

Feature White Papers and Resources
Reach CTAM membership with relevant, industry case studies and white papers through various resources made available at CTAM.com, social platforms and other distribution methods.

Strategic Collaboration

The Future of Television

The Future of Television – exploring current and next generation advanced video services that member companies can leverage to enhance the consumer experience, impact business growth, and increase the value of the pay subscription model.

Consumer Research

Consumer Research – collecting and conducting consumer research to gain insights about consumer behavior and preferences.

Smart Move

SmartMove® – capturing customers on the move with this large-scale series of programs that leverage industry reach and sophisticated marketing tools to keep household movers within the industry via SmartMove.us​.

Business Services Connect

Business Services – establishing cable as a viable partner with SMB, enterprise and vertical market customers​ (health care, education, etc.) through business and product communications, customer insights, sales channel support, and lead generation via BusinessServicesConnect.com.

Executive Education

Cable Executive Management at Harvard Business School

Cable Executive Management at Harvard Business School
100% of attendees would recommend this world class management development experience to colleagues.

CTAM Think

CTAM Think
Rated 9 out of 10 for quality, format and substance; attendees gain provocative insights and strategic thinking from outside the industry in a fast-paced, half-day agenda.

CTAM Wired

CTAM Wired
Curated webcasts share learning from industry events and provide report-outs from collaborative projects.

CTAM Advance

CTAM Advance
Intense learning through Master courses on how the industry does business, technology advances in plain speak, and recent developments that impact the future.

CTAM SmartBrief
A daily snapshot of important, industry-relevant news summaries from leading print and online publications. Complimentary subscription available here for all employees. For advertising inquiries, please contact Dena Malouf at dmalouf@smartbrief.com

Additional Benefits

Additional Benefits

  • Self-determined number of company executives appointed to participate on councils and/or access website resources and project output
  • Scalability through participation within cross-member groups
  • Full results from all consumer research studies commissioned for member projects
  • Top Tech Tips for Marketers to demystify new technology

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Sponsorship versus CTAM Membership

Compare a one-time sponsorship investment or other industry advertisement against the cascading benefits of a full year of CTAM membership.

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Sponsorship vs Membership

Interested in discussing these opportunities further or obtaining more information? Please contact info@ctam.com​.