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 CTAM Wired Webcast - complimentary for members

 
 



CTAM Wired Webcast: How to Engage Millennials with Direct Mail (Yes, really)

Thursday, July 13, 2017
3:00 – 4:00 p.m. ET


*Complimentary for CTAM Members

Explore how despite being digital natives, discover proven case studies and strategies that show Millennials respond to relevant direct mail that’s well-designed and interactive more than any other age group
 
Topics include:
 
  • 6 best practices to attracting Millennials with direct mail
  • Targeted insights for marketing of telecom products and services to this segment
  • Data-driven considerations showing the value in direct mail to Millennials
  • Compare and contrast of B2C and B2B strategies
  • Breakdown of direct mail ROI compared to channels like social, email, and display advertising
  • Findings and statistics from recent research and proven case studies
Speakers to date:
 

Ellie Brady
VP Account Management & Strategy
Eclipse Marketing Services

 

Debbie Dawson
Senior Account Director
Eclipse Marketing Services  

Accepting content submissions for future webcasts.  Send topic and description to info@ctam.com.
Recent Webcasts
 
CTAM Members (login required) can view replays of  previous webcasts here:
Clutter Busters: Innovations In Acquiring Customers & Driving Viewership
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CTAM Wired Webcast - complimentary for members
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Looking for a replay of a Wired event you might have missed? CTAM Members can view them all here (sign-in required).
What is CTAM Wired?

CTAM Wired is an executive webcast series that brings experts and expertise straight to your office.​  From analysis of new technologies to explanations of public policy impact, the subjects that shape the market are discussed, explained and divulged with a timeliness and in-office convenience you’ll instantly love.

CTAM Members can view archived Wired events here