Collective Impact
What’s New
Streaming at a Crossroads: Winning with Older Affluent Audiences
Explore how evolving audience demographics and income dynamics are shaping the market in the upcoming CTAM Wired webcast.
January 28, 2026 | 1-1:30 pm ET
Creators, Consumers, and Trust: Driving the Future of Media in 2026
In the latest Leadership Insights, CTAM President & CEO Vicki Lins examines how trust, discovery, and creators are reshaping how audiences find and connect with content heading into 2026.
What we do.
Strengthen the Business
Mitigate Piracy & Password Sharing
Amplify Broadband Value
Improve Consumer Content Discovery
Battling Piracy
Leading the efforts to address the $50B+ threat of content piracy and consumers’ security risk.
Gig Speed Amplification
Communicating broadband superiority for powering connected lifestyles and helping consumers make smart choices when considering streaming and other content choices.
“Thinking Out Loud” Podcast
Episode 50
Innovation Interplay: The Fusion of Tech, Content, and Partnerships in Entertainment
- Comcast’s Xfinity loyalty program gets a rebrand January 22, 2026Comcast has rebranded its loyalty program as Xfinity Membership, replacing Xfinity Rewards. -More-
- Charter's Spectrum continues $1M grant program for digital education January 22, 2026-More-
- Paramount escalates hostile bid for full control of WBD January 22, 2026Paramount Skydance has extended its proxy fight to win Warner Bros. -More-
