By centralizing the latest information on industry trends and executive insights, CTAM helps provide members with knowledge to address business challenges, influence strategy and better serve the millions of consumers they reach every day.

COVID-19 Industry Insights

A compilation of consumer attitudes and perceptions towards our industry in response to COVID-19 from a body of exceptional work being conducted by several member companies. This resource page includes research and insights on:

  • Overall consumer concerns
  • Connectivity in the home
  • Connectivity in the workplace
  • TV viewership/activities
  • Key demographics impacted
  • Research reports and infographics
  • Industry news

Thinking Out Loud Podcast

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Top Ten Tech Trends

TV Everywhere

CTAM and our partners are dedicated to creating and delivering a simple and secure TV Everywhere experience. The TV Everywhere resource center includes user experience recommendations, marketing communications tools, and consumer research.

Exploring the Connected Consumer

Discover how internet connectivity is changing the way consumers engage with content, information and the world around them with this first-of-its-kind industry study.

  • Explore how early adopters are using connected technology.
  • Learn what devices end users desire and the aspirations they have for future tech.
  • Gain insight into the shift from the “Internet of Things” to the “Internet of Intelligence.”

See more

Additional Resources

Advanced Video Guide

A one-stop video roadmap to a glossary of key technologies – explained in plain English.

Millennials vs. Gen Z

Data points, articles and interactive features profiling the world’s fastest growing consumer base.

Member Expertise & Servcies

Learn about the services and solutions that CTAM supplier member-companies offer to our industry.