CTAM Think: Recaps and Resources
Gain key insights from CTAM Think on viewer migration and the metaverse, and discover innovative case studies on the internet speed wars, viewer fandom, content diversity and globalization, as well as piracy and password sharing.

About the Program

Cable Executive Management, a Harvard Business School Executive Education program developed for CTAM and sponsored by CTAM Educational Foundation, is a world-class management development experience for high-potential media, entertainment and related technology executives in an elite business school environment.

100%

100% of attendees are willing to recommend this program.

97%

97% report the program contributes significantly toward developing ideas and actions to take back to the office.

“The program exceeded my expectations. It was a thoughtful, relevant and forward-looking curriculum that was a perfect mix for executives in the cable industry.”

“The program was outstanding on so many levels (content, format, professors, networking, lodging, food). What a great week!”

“I can’t properly put into words how impactful this program was to me. Not only did the program challenge me intellectually and professionally, but elicited some strong emotions.”

2022 Course Dates: June 12-17

For information about this course please contact info@ctam.com.

Program Resources

Working Knowledge | Business Research for Business Leaders

Learn how to remain authentic, lead innovation and harness creative talent through this curated resource of books, podcasts, case studies, classroom lessons, research, op-eds and more.

Topics include:

Entrepreneurship
Globalization
Leadership
Finance
Gender
COVID-19

Curriculum

The curriculum is for all high-performing executives from across all disciplines in the cable and media industry, not just marketers.

Attendees will benefit from an intensive week with top Harvard Business School professors and selected industry luminaries focused on business strategy, marketing and management principles within a curriculum that’s built around detailed case study problems. It is a stimulating, demanding program that challenges minds, invigorates careers and will ready you for the next generation of challenges. ​

“The case-based methodology really allowed participants to use critical thinking with situational analysis to come to common decisions that made real business sense.”

“I would never have expected to be interested and engaged in a structured learning program for 5 days straight. I was all-in, on the edge of my chair, throughout. Spectacular instructors, perfectly organized, excellent accommodations and food.”

How to Apply

If your company is a CTAM corporate patron​, ask your human resources department or CEO about how to apply.

Faculty

Cable Executive Management is developed and taught by HBS faculty members who are widely recognized as skilled educators, groundbreaking researchers, and award-winning authors.

“The caliber of the professors and case study methodology were engaging and enabled a new level of thinking.”

Bharat N. Anand
Bharat N. AnandFaculty Cochair
Henry R. Byers Professor of Business Administration
Harvard Business School
Rajiv Lal
Rajiv Lal Faculty Cochair
Stanley Roth, Sr. Professor of Retailing
Harvard Business School

Digital Yearbook

Congratulations to our 2019 Class

Cable Executive Management Program class of 2019