Collective Impact

What’s New

Media and Entertainment Trends

Discover the latest industry news, research and trends on sports betting, GenZ and Millennial behavior and culturally inclusive branding to consider new business opportunities, influence strategy and positively impact the consumers you serve with CTAM’s new Media and Entertainment resource page.

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What we do.

Strengthen the Business

Mitigate Piracy & Password Sharing

Shift Cord-Cutting Conversations

Improve Consumer Content Discovery

Battling Piracy

Leading the efforts to address the $50B+ threat of content piracy and consumers’ security risk.

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Cord Cutting Migration

Cord-Cutting Mitigation

Shifting the consumer conversation about cord-cutting and amplifying Gigabit Internet benefits.

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“Thinking Out Loud” Podcast

Episode 28

The Peak TV Bubble, Viewer Nostalgia and the Cost of COVID

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Episode 27

Matthew Ball: The Waves of Competition in Media
(Parts 1 and 2)

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Episode 26

Pluto TV’s CEO on Linear Success in the Age of Streaming

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The smarter way to stay on top of video and digital media business news.