CTAM Wired Webcast

CTAM Wired is an executive webcast series that brings experts and expertise straight to your office. From analysis of new technologies to subjects that shape the market, CTAM produces relevant content with one-click convenience for office or on-the-go access.

Driving Success in Smart Home Experiences

Wednesday, December 16, 2020 | 12:00-12:45 pm EST

Flawless connectivity is at the heart of every smart home – from delivering 4K video streaming to tablets and TVs, to driving the laptops and smartphones of the work-from-home era.

Many Service Providers have already taken the crucial step to build a new bundle of services around broadband, to offer an expanded set of personalized in-home experiences to their subscribers.

Explore how to build a sustainable go-to-market strategy by addressing common challenges and meeting changing consumer needs in the smart home. Crucially, you’ll learn how a data- and experience-driven model can drive huge operational savings throughout your business including:

Cutting subscriber churn by up to 30%*
Boosting ARPU by up to $15*
Increasing NPS scores by up to 60*

*Source: TCO Study, Plume, 2020.

This webcast is a must-attend event for marketers, product managers, and consumer experience executives who want to explore new ways of driving ARPU and subscriber growth.