Areas of Expertise:
Consumer Media Behavior | Market Insights & Analytics | Artificial Intelligence (AI)
HarrisX is a technology and strategy company leveraging data and creativity producing strategic solutions to our clients’ burning questions. Our data scientists, developers, and consultants deploy an agile, iterative analytics research process combining the latest advancements with deep tech and connectivity industry expertise and applies the latest advances in technology, machine learning, and AI to solve complex
problems for real-time results. HarrisX’s growing AI suite includes:
- AskTheo
An AI tool that assists in comprehending complex data - Ad Claims AI
Surfaces unique and statistically-proven claims to help clients stand out in the market - Connected Intelligence
A digital platform allowing a single portal for client solutions
At our core, we specialize in data science and engineering, online polling, and data collection originating from our decades-long experience as strategists and experts on internet-connected and smartphone consumers with our proprietary technologies:
- Mobile Insights and Total Communication Surveys
The largest and longest-running syndicated consumer insights trackers in the U.S. for the TMT space dating back to 2004 - HarrisX Overnight Poll
Delivers general population and voter survey results within 24 hours for targeted, time- sensitive questions - Telephia Consumer Telemetry App
Bridges the gap between actual and perceived consumer behaviors and provides insights on mobile usage - Billing Snapshots
Captures consumer usage and spending habits using wireless and internet service provider bills - PortSwitch
This newest solution has achieved greater than 95% accuracy in predicting mobile carrier switching behavior, blending real-world porting activity with our suite of survey tracking capabilities
Key Contact Information
Kamalini Ganguly
VP, Syndicated Research
HarrisX
kam.ganguly@harrisx.com
202.509.3386
