Helping consumers spot, avoid, and report scams.
CTAM’s fraud mitigation campaign is a member-directed project led by the board of directors in response to viewer and customer scams impacting media and entertainment companies.
Fraud is a massive and growing problem in the U.S. Consumers are being increasingly victimized through various sophisticated fraud actions such as:
- Account takeovers
- Gift card scams
- Fraudulent advertising
- Phishing schemes
- Romance scams
- Payment fraud
Collective Impact
A multimedia campaign powered by the collective reach of CTAM member companies accelerates consumer awareness to reduce vulnerability from fraud attacks.
Campaign Toolkit
This campaign is a unified industry effort and public service initiative to educate audiences and raise awareness about fraud threats. CTAM members have full access to the toolkit. To request access, please contact info@ctam.com.
Includes
- :30sec and :15sec PSA video spots
- Social media post messages, images and :15sec vertical videos addressing several fraud scenarios
- Customizable email for communicating to consumers
- Customizable press release
- Dedicated consumer-facing website with educational information and tips to spot, avoid, and report scams
Watch the Videos
Visit the Website
Educate viewers and customers by linking to this industry resource from your consumer-facing website and social channels.
