Laura Martin received her BA from Stanford, her MBA from Harvard Business School, and she is a Chartered Financial Analyst (CFA). Martin began her career at Drexel Burnham Lambert in media investment banking, followed by Capital Research & Management, where she advised $100 billion and managed a $500 million portfolio of media stocks. Between 1999 and 2001, she was nationally ranked by Institutional Investor and in 2004 ranked as “Best of the Independent Research Boutiques”. In 2009, Martin moved to Needham & Company, LLC, where she publishes research on the largest Internet and Entertainment companies. Martin also provides speaking, expert testimony, and valuation consulting services through Capital Knowledge (

Industry Reports

Topics Include:

  • Economic Implications of “Second Screen”
  • Reach x Engagement
  •  Online Video Pricing Power

Topics Include:

  •  Stock Selection
  •  TV Content Revenue Growth
  •  Digital Video Advertising Growth
  •  Online Subscription Revenue

Topics Include:

  •  Video Ads and Digital Dollars
  •  Online Advertisers on TV
  •  Interactive Advertising on the TV Device

Interviews and Videos

TV & Mobile Merging