Target new movers even before they move through the MoveEvent cycle, which provides the cable marketer a distinct opportunity to convert a new subscriber or retain an existing one.
Customer Strategies for a Collections Framework
Find out about a collections segmentation framework that can help you develop targeted strategies to address: portfolio management and forecasting to collections recovery and pre-charge off loss mitigation.
Customer Strategies to Connect Media Buyers & Sellers
Through technology assets, optimally connect buyers and sellers in today’s media ecosystem and span across the sell side and the buy side – to fundamentally evolve how parties transact.
Brand Cultural Relevance & Sensitivity
Ensure your brand creative for cultural relevance, effectiveness and sensitivity using Culture Check, Horowitz’s new advertising insights solution, which provides a rapid turnaround scorecard for key attributes and recommendations.
Changing Consumer Behaviors During the Pandemic
Discover findings from this in-depth study on the behaviors people have adopted during the pandemic—and the behaviors most likely to stick once the crisis has passed.
Customer Data to Create Hyper-Personalization & Hyper-Targeting
Find out how LexisNexis is linking technology in combination with a unique identifier to resolve, match and manage information for more than 276 million U.S. consumer identities.
The Pandemic Impact on Video Preferences Today
Chart changing consumer attitudes and behaviors in relation to every aspect of video entertainment for a greater context of the impact of COVID-19 in the media environment.
COVID-19’s Impact on Media and Device Usage
Dive into the world of working from home—how consumers feel about their productivity, engagement, challenges and the impact this new lifestyle is having on media and device usage.
Customer Strategies and Approaches
See how to combine the power of the cloud, the intelligence of AI and the flexibility of an open-source framework to enable service providers to deliver hyper-personalized subscriber experiences,